Searching for a job has become more difficult than ever. With hundreds of candidates with similar backgrounds competing for the same job, employers are seeking alternative ways to evaluate their pool of candidates. One of the most frequently used tricks is to Google them. A potential employer's first impression of you is more often than not based on that Google search. With a simple search on the popular search engine, potential employers will uncover multiple sources of information about you including Facebook, Twitter and LinkedIn. This means that your status update on Facebook, or latest tweet on Twitter could be the deciding point on whether or not you get the job. So how do you make sure that your "Google-able" information is appropriate?
Meet Marty, someone that went above and beyond his job and made a difference. He is an inspiration to all of us at Treeline and reminds us who we are and what we are striving for. Like the trailblazers quest to experience the rush and excitement of 'climbing above the tree line,' our ultimate goal is to climb to the top of our industry.
A new job order has come in and within minutes all of our 300 followers have been updated with our latest tweet: "Are you an aggressive Sales Rep with 2-5 yrs B2B experience? Rapidly growing Tech Company located in Wakefield, MA looking for Inside Sales Rep- $70k: http://tiny.cc/hklfa0"
When it comes to sales reps, you could say there are two kinds of employees - hunters and farmers. Hunters live to uncover and seize new opportunities while farmers are better suited to up selling and cross selling to an existing client base. While both are invaluable to a company, when it comes to surviving in lean times, the hunters are being hunted more than ever because of their ability to create new opportunities and see them through to profitability.
Treeline, Inc. specializes in bringing together top sales talent to meet the needs of businesses. They understand the business goals of their clients and help them to compose sales teams that help them meet their organizational needs. Different business goals require different candidate characteristics. If a business is focusing on increasing renewals to their services - they may wish to focus on hiring more sales "farmers" - sales teams that will naturally want to service an account for long-term account loyalty.
Meet Amanda Musto, the newest member of the Treeline team. Amanda recently graduated from Roger Williams University in May 2009, with a double major in Communications and English Literature. A proud member of "Generation Y", Amanda looks at social media, online marketing as a "way of life".
The new market has created several new market trends for 2010, however one of the most significant trends we see here at Treeline is found in the technology industry. Our technology clients are currently the most aggressive when it comes to hiring sales professionals and the majority of our open roles are for software companies. They certainly have the most urgency and are the most progressive to adapt in the new market. They have adopted many new sales strategies that have proven to be not only effective but efficient. The majority of the changes have been in the structure of the sales team. The traditional technology sales force is comprised of a lead generation team, inside sales team and a field sales team. In the late 90's and for the decade that followed many technology companies built a very large field sales presence. Over the years, we have helped many companies build large field sales teams however over the past year and a half the sales model has changed. With cloud computing and the conversion from applications to Software as a Service (SaaS), we have seen a rise in consumer confidence and an adoption to purchasing products via web demos and conference calls. Therefore the need for a large field sales presence is not as cost effective or efficient as it once was. Technology companies are progressively moving away from a large field sales force and more aggressively trending toward an inside sales presence.